FOLLOWING RECENT ANNOUNCEMENTS WITH THE MCLAREN HONDA AND HAAS F1 TEAMS, RICHARD MILLE FINDS HIMSELF IN THE DRIVER’S SEAT ONCE AGAIN, THIS TIME WITH LUXURY SPORTS CAR BRAND ASTON MARTIN.
Via Alice Morais
The new partnership will have the artisans of Richard Mille working with the design team at Aston Martin, led by Chief Creative Officer Marek Reichman, to deliver a new collection of Richard Mille watches that hold the iconic Aston Martin wings and other design aesthetics that represent the luxury carmaker.
It’s a perfect partnership. Both Aston Martin and Richard Mille share a passion for making handcrafted luxury products for special consumers. In addition, they both represent a spot on the cutting edge of their respective industries, delivering products that combine old class and artistry, with modern innovation. These philosophies will certainly find their way into the new watch collection.
Richard Mille will also be supporting the Aston Martin Racing team in the FIA World Endurance Championship, 24 Hours of Le Mans and Nürburgring 24 Hours. “We are passionate about the world of luxury sports cars, it has always been a personal interest of mine and Aston Martin is the perfect partner for us,” says CEO Richard Mille. “The spirit of embracing mechanical challenges forms an integral part of both watches and cutting edge automotive design.”